Affiliate Marketing RIP?

With the Elvis Year for affiliate marketing long past, folks keep asking me if it's dead ... has the fork been stuck ... has it rolled over ... is there any life in the old bones ... blah blah woof woof ...

I'm not sure. The Glory Days are over, but we keep going back to the bar. I'm walking in, but it's walked out.

Many folks looked at affiliate marketing as pure and evil manipulation. And at its worst, it was. And still is.

At its best, however, it was (and still can be) very good to the committed parties--publisher and advertiser alike.

I'm often asked if I ever plan to revise my 1999 epic, The Complete Guide to Associate and Affiliate Programs on the Net. Well ... I would have revised it a bunch of times, already ... if only the publisher had any interest.

When the book was initially envisioned, it was thought that it might be revised on a yearly basis. Ha! Like THAT ever happened.

By the time the book hit the streets, it was already half a year out of date. The conventional publishing process, having left much to be desired.

I could go on and on.

But I'll stop. :)